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00:01 This 5-minute video is going to cover the topic of using YouTube tags to get more views on your YouTube videos.
00:32 When you upload a video to YouTube.com, there's several factors over which you have control including the title of the video this is what's going to show up in bold and search result the description of the video which can be quite lengthy and then the tags.
00:54 Tags and keywords are the same thing and the term can be used interchangeably and tags or keywords are short phrases that range anywhere between 1 - 7 words long that act as short descriptors (or tags) about what that video is about.
01:06 When you create a video and upload it to a video share site like youtube.com, you should have one single core keyword phrase in mind meaning that video should be tightly focused around one specific topic which can be described in a few words.
01:21 You can use a software program to havest or scrape and competition test large amounts of keyword phrases so you can find long tail keyword phrases that have very little competition on youtube. These types of software programs can include Long Tail Keyword Competition Checker or YouTube Auto Complete Scraper.
01:48 What you should do is make a video that focuses 100%, like a laser beam, on one specific long tail keyword phrase and when you're making your tags or keywords what you want to do is your first tag should be that keyword phrase. The following tags should be pieces of that long tail keyword phrase. For example if the main keyword phrase is how to use tags on youtube videos, that would be your first tag, and subsequent tags would be how to use tags on youtube, youtube video tags, youtube tags. See how each of the secondary tags are parts or pieces of the main core tag?.
02:37 For additional tags, go to youtube.com and type in the main core keyword phrase you are focusing your video on . Find the two or three videos on YouTube that are the most popular and have the most views and get the tags from those videos and use them in your youtube.com video. You can also use the url or web address of these popular related youtube.com videos as tags for your video.
04:02 These three main strategies of [1] focusing on a core long-tailed keyword as your first tag [2] breaking up that core keyword phrase into pieces and each of those pieces become video tags [3] using the tags of a few other related popular videos as well as using the URLs of these videos as tag, this will yield you anywhere between twenty and thirty highly relevant, SEO optimize tags that are going to give your video the best chance of being popular and appearing high up and searches and both YouTube and Google.
